Swacch Narayani, the goddess of good governance: the creation of a goddess as an organisational intervention

Christina Schwabenland

Business & Management Research Institute (BMRI)

Research Output: Chapter in Book/Report/Conference proceeding Chapter Peer-review

Open access

Sustainable Development Goals

SDG 16 Peace, Justice and Strong Institutions

Abstract

This paper describes a case study into an NGO (non-governmental organisation) in India which has invented a goddess in order to effect transformations in many dimensions including personal, political, societal and symbolic. Based on primary evidence gained through participation and interviews, and secondary evidence from articles written by the organisation’s founder, the paper describes the background to the goddess’s creation and the desired transformations and explores some of the ways in which the goddess, through the ambiguity of her symbolism, creates a space for resistance

Publication Information

Output type

Research Output: Chapter in Book/Report/Conference proceeding Chapter Peer-review

Original language

English

Publication milestones

Published - 01/01/2012

Publication status

Published - 01/01/2012

Publisher

Copenhagen Business School Press, Denmark

ISBN (Print)

9223372036854775807

External Publication IDs

handle.net: 10547/251007

Host publication title

Against the grain : advances in postcolonial organization studies

Access to documents

Schwabeland.pdf

Accepted author manuscript, 49.81 KB

License:CC BY-NC-ND

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