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Introduction: The role of artificial intelligence in the tourism and hospitality sector

Research Output: Chapter in Book/Report/Conference proceeding Chapter Peer-review

Open access

Abstract

Artificial Intelligence, or AI, has been one of the most important concepts in recent years to have influenced tourism and hospitality (T&H) management. It has created new possibilities and improved workflow in these industries, as well as providing better customer service experiences and creating new opportunities for sustainable strategies. It is not just a supplementary but a driving force for organisations to keep up with dynamic market conditions and increasing consumer expectations. This book provides a theoretical understanding of the potential opportunities, risks, and future implications of AI use in these industries.

Publication Information

Output type

Research Output: Chapter in Book/Report/Conference proceeding Chapter Peer-review

Original language

English

Pages from-to (Number of pages)

Pages 1-2 (2 pages)

Publication milestones

  • Published - 05/06/2025

Publication status

Published - 05/06/2025

Publisher

Routledge, United States, United Kingdom
9781032898865

ISBN (Electronic)

9781040370803

External Publication IDs

  • handle.net: 10547/626672
  • Scopus: 105004955039

Host publication title

The role of artificial intelligence in the tourism and hospitality sector