Skip to search boxSkip to navigationSkip to main content

Developing strategic information systems opportunities

Research Output: Chapter in Book/Report/Conference proceeding Conference contribution Peer-review

Abstract

Amazon is the largest e-commerce platform founded in the year of 1994. Although it started as a book-selling company, it soon started selling other products. This study aims to determine the impact of strategic management information on Amazon and how Amazon uses their strategic management to improve customer experience. It can be seen that Amazon operates in a highly competitive market. Hence, strategic information can be helpful for the business to understand the needs of the customer and develop marketing strategies to help the company get a competitive edge. It can help to understand the interest of their stakeholders and their connection to the business for a long time.

Publication Information

Output type

Research Output: Chapter in Book/Report/Conference proceeding Conference contribution Peer-review

Original language

English

Pages from-to (Number of pages)

Pages 419-423 (5 pages)

Publication milestones

  • Published - 25/02/2024

Publication status

Published - 25/02/2024

Publisher

Springer, Japan, India, Australia, Germany, United States, United Arab Emirates, Austria, Switzerland, Italy, China, United Kingdom, Netherlands, Brazil, France, Singapore

Publication series

  • Publication series name: Lecture Notes in Electrical Engineering
    ISSN (Print): 1876-1100
    ISSN (Electronic): 1876-1119
    Volume: 1154 LNEE

ISBN (Print)

9789819706648

External Publication IDs

  • handle.net: 10547/626837
  • Scopus: 85187778018

Host publication title

Advanced Manufacturing and Automation XIII

Host publication editors

  • Yi Wang
  • Tao Yu
  • Kesheng Wang

Access to documents

Publication metrics