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Business analytics education: a literature review and implications

Research Output: Chapter in Book/Report/Conference proceeding Conference contribution Peer-review

Open access

Abstract

The objective of this study is to conduct a comprehensive review of existing academic literature on "business analytics education”. This review will facilitate the identification of shortcomings, needs, challenges, and the current status of analytics education within business schools. As known, the proliferation of technology has greatly simplified data collection processes, leading to a significant surge in the volume of data within the contemporary business landscape. This abundant data reservoir presents organizations with opportunities to derive substantial value. Consequently, over the past two decades, there has been an exponential increase in the demand for business analytics experts which led business schools to open analytics-related programs. Upon analysis of the literature utilizing the key term "business analytics education" it becomes evident that this subject has received substantial attention and thorough discussion within the top academic business journals. However, given the rapid development of the domain, there is a pressing need for further research, particularly in the design of contemporary curricula and the utilization of novel teaching methodologies.

Publication Information

Output type

Research Output: Chapter in Book/Report/Conference proceeding Conference contribution Peer-review

Original language

English

Pages from-to (Number of pages)

Pages 198-202 (5 pages)

Publication milestones

  • Published - 31/07/2024

Publication status

Published - 31/07/2024

Publisher

IADIS

Publication series

  • Publication series name: Proceedings of the International Conferences on Digital Transformation and Innovation Management 2024, DTIM 2024; and ICT, Society and Human Beings 2024, ICT 2024

ISBN (Print)

9789898704603

ISBN (Electronic)

9789898704603

External Publication IDs

  • handle.net: 10547/626843
  • Scopus: 85207047337

Host publication title

Proceedings of the International Conferences on Digital Transformation and Innovation Management 2024, DTIM 2024; and ICT, Society and Human Beings 2024, ICT 2024

Host publication editors

  • Pedro Isaias
  • Pedro Isaias
  • Paula Miranda
  • Piet Kommers

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