Skip to search boxSkip to navigationSkip to main content

A study of employee attitudes towards AI, its effect on sustainable development goals and non-financial performance in independent hotels

Research Output: Contribution to journal Article Peer-review

Open access

Abstract

This study explores the effect of hotel employees' readiness for and acceptance of Artificial Intelligence (AI), on hotels’ adoption of AI, and its subsequent impact on achieving Sustainable Development Goals (SDGs), as well as impact on non-financial performance (NFP), within the U.S. independent hotel sector. A novel survey instrument was devised, validated and administered to 1600 employees in independent hotels across the United States. Structural Equation Modelling (SEM) was employed to test the hypotheses derived from a conceptual framework. The results confirmed that employee readiness and acceptance of AI significantly affects AI and SDG adoption, and also positively impacted NFP metrics such as employee optimism, satisfaction and engagement. The study finds evidence of a pathway from employee engagement with AI to greater SDG adoption, and in turn, enhanced NFP. This highlights the significance of leveraging employee attitudes toward AI for more sustainable and effective performance in the hospitality sector.

Publication Information

Output type

Research Output: Contribution to journal Article Peer-review

Original language

English

Article number

103987

Journal (Volume, Issue Number)

International Journal of Hospitality Management (Volume 124, Issue 1)

Publication milestones

  • Accepted/In press - 23/10/2024
  • Published - 28/10/2024

Publication status

Published - 28/10/2024

ISSN

0278-4319

External Publication IDs

  • handle.net: 10547/626404
  • Scopus: 85207706476

Access to documents

Publication metrics

Metrics

Download statistics
Download count
5

PlumX, opens in new tab

25
Mentions
1
Captures
250