
DrJoana Almeida
- Research Centre Member, Centre for Applied Research and Engagement in Social Care (CARE-SC)
- Research Institute Member, Institute for Health and Wellbeing Research (IHWR)
I became a part of the School of Applied Social Sciences at the University of Bedfordshire in January 2018, following my tenure as a Teaching Fellow in Sociology at Royal Holloway, University of London (RHUL) from 2014 to 2017. Prior to that, I was a Mildred Blaxter Postdoctoral Researcher at the Foundation for the Sociology of Health and Illness in 2013/2014 and a visiting lecturer in Sociology at RHUL. I completed my PhD in Health Sociology at Royal Holloway, University of London, in 2012. Before that, I earned both my MSc and BSc in Sociology in my home country, Portugal.
My professional trajectory and expertise have been centred in the field of Sociology of Health, Sociology of the Professions, and qualitative sociological research. My research interests primarily lie in the dynamics of professional work, regulation and the forces driving change particularly within low-status health professions. My doctoral research explored the dynamics among the medical profession, complementary and alternative medicine (CAM) practitioners, and the State within the Portuguese healthcare system. Subsequently, I expanded my research by conducting comparative research between Brazil and Portugal, focusing on the governance and regulation of CAM practices. More recently, my research interests have broadened to include an understanding of the social determinants of health and health inequalities, and the theoretical underpinnings of addictive behaviours, with a particular focus on prescription drugs and the medical use of cannabis.
I have been the Course Coordinator for the BSc (Honours) Integrated Health and Social Care at the Bedford campus since 2021/22. My teaching philosophy adopts an inclusive and interactive approach where I try to intertwine my teaching and research, believing that the two mutually enrich each other. I am genuinely passionate about the transformative power of education and how it shapes the lives of students.
I am recognised as a Fellow of the Higher Education Academy. Professionally, I am affiliated with the British Sociological Association, the International Sociological Association, the European Sociological Association, and the Portuguese Sociological Association. Additionally, I am a research member of the Institute of Applied Social Research (IASR) and the Institute for Health and Wellbeing Research (IHWR) at the University of Bedfordshire, and a member of the Institute for International Responsible Leadership (MIRL). In 2023, I was elected the Vice-President of the ISA RC15 Executive Board (Research Committee Sociology of Health) for four consecutive years.
Sustainable Development Goals
Qualifications
Academic Qualifications
- Bachelor01/09/1993 – 01/06/1997Project: BSc Sociology – Faculty of Economics, University of Coimbra, Portugal (1997)Award date: 01/06/1997
- PhDProject: PhD Medical Sociology – Towards the Camisation of Health? The Countervailing Power of CAM in Relation to the Portuguese Mainstream Healthcare SystemAward date: 01/11/2012
- Other Postgraduate qualification (Inc. Professional)Project: Postgraduate course in Science, Technology and CommunicationAward date: 01/07/2005
External Positions
External Positions
- TrusteeStop Mental Illness Foundation UK24/06/2025 – Ongoing
- External examiner BA (Hons) Health & Social CareNottingham Trent University17/12/2024 – 31/12/2028
- External Examiner BSc (Hons) Health and Social Science (LSCI)Buckinghamshire New University01/12/2023 – 30/11/2026
Metrics
All time
PlumX
Research Interests
- Complementary and Alternative Medicine
- Health Professionals and Health Policy
- Professionalisation and Professionalism
- Professional Work, Regulation, and Change
- Consumption & Wellbeing
- Prescription Drugs
- Medicalisation
- Chronic Illness
- Addictive Behaviours
- Technology/Digital Health
- Arts-based Research Methods
Teaching Expertise
- Unit leader for Understanding the Human Services (past)
- Unit leader for Sociology of Health and Illness
- Unit leader for Introduction to Sociology of Health
- Addictions and Society
- Qualitative Research Methods
- Health Inequalities/Social Determinants of Health
- Sociological Theory
- Consumption, Well-Being, and Health
PhD Projects Available
I am always eager to take on PhD supervision for the following research topics:
- Complementary and alternative medicine (CAM) therapies practice and use
- CAM professionals/practitioners
- Regulation of health professions
- Allied health professions and professionals
- Professional change and professional relationships
- Emerging health professions
- Social policy
- Polypharmacy, deprescribing and social prescribing
- Addictive consumption of prescription drugs/medicines
- Health promotion
- Chronic illness/disorders, chronic pain, mental health, wellbeing
- Health inequalities, social determinants of health
- Qualitative research methods, semi-structured/unstructured interviews, ethnography, participant observation, focus groups, grounded-theory, general thematic analysis, discourse analysis, literature reviews, arts-based methods
