International business

Sonal Minocha
,
Stuart Wall
,
Rees Bronwen

University of Bedfordshire

Research Output: Book/Report Book Peer-review

Abstract

The book provides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events – the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.

Publication Information

Output type

Research Output: Book/Report Book Peer-review

Original language

English

Publication milestones

Published - 01/09/2009

Publication status

Published - 01/09/2009

Publisher

Pearson Education Ltd

ISBN (Print)

9780273723721

External Publication IDs

handle.net: 10547/244275