Skip to search boxSkip to navigationSkip to main content

Gender and work-life balance: a phenomenological study of women entrepreneurs in Pakistan

  • Sumaira Rehman
    ,
  • Muhammad Azam Roomi
Research Output:
Contribution to journal
Article
 Peer-review

Abstract

Purpose – Increased participation of women in the labor force creates challenges for them to balance work and family obligations. The situation becomes more complicated in patriarchal societies such as Pakistan due to women's stereotypical domestic roles, religious prescriptions as well as cultural norms and values. This study aims to explore different influencing factors on women's work and family roles in the unique Pakistani socio-economic and cultural environment. Design/methodology/approach – Based on the interpretive phenomenological approach (IPA), this study explores different influencing factors on women's work and family roles in the unique Pakistani socio-economic and cultural environment. The methodology helped to analyse data about challenges faced by women entrepreneurs to achieve work-life balance as well as to have an insight about some of the techniques and effective strategies they use to balance work and family obligation. Findings – The results show that among other motivational drivers to start their own businesses, achieving work-life balance is one of the most significant ones. Their own businesses give them flexibility, control and freedom to juggle with their family and social responsibilities. Lack of sufficient time, gender bias, social and cultural norms as well as family responsibilities are the most significant challenges women face to achieve balance in a patriarchal Islamic society. Strategic planning, organising and delegating are the most effective strategies women use to cope with competing roles of work and family.

Publication Information

Output type

Research Output:
Contribution to journal
Article
 Peer-review

Original language

English

Pages from-to (Number of pages)

Pages 209-228

Journal (Volume, Issue Number)

Journal of Small Business and Enterprise Development (Volume 19, Issue 2)

Publication milestones

  • Published - 01/05/2012

Publication status

Published - 01/05/2012

ISSN

1462-6004

Publication IDs

  • handle.net: 10547/223773
  • Scopus: 84860843029

Access to documents

Publication metrics

PlumX, opens in new tab

243
Mentions
1
Captures
723