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Audience transformations : shifting audience positions in late modernity

Research Output: Chapter in Book/Report/Conference proceeding Chapter Peer-review

Open access

Abstract

The concept of the audience is changing. In the twenty-first century there are novel configurations of user practices and technological capabilities that are altering the way we understand and trust media organisations and representations, how we participate in society, and how we construct our social relations. This book embeds these transformations in a societal, cultural, technological, ideological, economic and historical context, avoiding a naive privileging of technology as the main societal driving force, but also avoiding the media-centric reduction of society to the audiences that are situated within. Audience Transformations provides a platform for a nuanced and careful analysis of the main changes in European communicational practices, and their social, cultural and technological affordances.

Publication Information

Output type

Research Output: Chapter in Book/Report/Conference proceeding Chapter Peer-review

Original language

English

Publication milestones

  • Published - 12/09/2013

Publication status

Published - 12/09/2013

Publisher

Routledge, United States, United Kingdom
9780415827362

External Publication IDs

  • handle.net: 10547/622365
  • Scopus: 84917483314

Host publication title

Audience Transformations Shifting Audience Positions in Late Modernity