An extended study of search user interface design focused on Hofstede’s cultural dimensions

Karen Chessum
,
Haiming Liu
,
Ingo Frommholz

Research Output: Chapter in Book/Report/Conference proceeding Conference contribution Peer-review

Open access

Abstract

Geert Hofstede’s classic cultural model has been studied and applied to website design for a number of years. In this paper we examine if Geert Hof-stede’s six cultural dimensions can also be applied to search user interface de-sign. Two user studies have been conducted to evaluate the culturally designed search user interfaces, and the findings are reported in this paper. Our first study comprised of 148 participants from different cultural backgrounds. The second study was smaller with 25 participants, also from different cultural back-grounds. The results from these studies have been analyzed to ascertain if Hof-stede’s cultural dimensions are suitable for understanding users’ preferences for search user interface design. Whilst the key findings from these studies suggest Hofstede cross-cultural dimensions can be used to model users’ preferences on search interface design, further work is still needed for particular cultural di-mensions to reinforce the conclusions.

Publication Information

Output type

Research Output: Chapter in Book/Report/Conference proceeding Conference contribution Peer-review

Original language

English

Pages from-to (Number of pages)

Pages 130-152 (23 pages)

Publication milestones

Published - 24/08/2023

Publication status

Published - 24/08/2023

Place of publication

Switzerland

Volume

1882

Publisher

Springer, Japan, India, Australia, Germany, United States, United Arab Emirates, Austria, Switzerland, Italy, China, United Kingdom, Netherlands, Brazil, France, Singapore

Publication series

Publication series name: Communications in Computer and Information Science
ISSN (Print): 1865-0929
ISSN (Electronic): 1865-0937
Volume: 1882 CCIS

ISBN (Print)

9783031419614

ISBN (Electronic)

9783031419621

External Publication IDs

handle.net: 10547/626034
Scopus: 85172112631

Host publication title

Computer-Human Interaction Research and Applications - 5th International Conference, CHIRA 2021, and 6th International Conference, CHIRA 2022, Revised Selected Papers