Understanding the Olympics

Garry Whannel; John Horne

Understanding the Olympics

Garry Whannel
, John Horne

University of Bedfordshire

Research output: Book/Report › Book › peer-review

Abstract

The Olympic Games is unquestionably the greatest sporting event on earth, with television audiences measured in billions of viewers. By what process did the Olympics evolve into this multi-national phenomenon? How can an understanding of the Olympic Games help us to better understand international sport and society? And what will be the true impact and legacy of the London Olympics in 2012? Understanding the Olympics answers all of these questions, and more, by exploring the full social, cultural, political, historical and economic context to the Olympic Games. It traces the history of the Olympic movement from its origins in ancient Greece, through its revival in the nineteenth century, to the modern mega-event of today.

Original language	English
Publisher	Routledge
ISBN (Print)	9780415558365
Publication status	Published - 1 Jan 2011

Keywords

Olympics

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Understanding the Olympics

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