Introduction

María Jesús Jerez-jerez

doi:10.4324/9781003671480-1

Introduction

María Jesús Jerez-jerez

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Abstract

The platform economy has emerged as a primary force shaping contemporary tourism and hospitality. Digital platforms have fundamentally transformed destination discovery, accommodation and experience booking processes, and interactions between travellers and service providers. Rather than serving as supplementary options, platforms now function as central structures that influence industry dynamics, consumer expectations, and regulatory practices. This volume provides a theoretical foundation for understanding the potential, risks, and long-term consequences of the digital marketplace within these industries.

Original language	English
Title of host publication	Platform Economy in Tourism and Hospitality
Subtitle of host publication	The Digital Marketplace
Editors	María Jesús Jerez-Jerez, Lidia Aguiar-Castillo, Rafael Pérez Jiménez
Publisher	Routledge
Pages	1-3
Number of pages	3
ISBN (Electronic)	9781040585672
ISBN (Print)	9781041137832
DOIs	https://doi.org/10.4324/9781003671480-1
Publication status	Accepted/In press - 1 Jan 2026

ASJC Scopus subject areas

General Business,Management and Accounting
General Economics,Econometrics and Finance

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Introduction

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