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Diffusion and impact of business analytics in UK retail: theoretical underpinnings and a qualitative study

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publicationnan
Publication statusPublished - 1 Jan 2013
EventEurOMA Service Operations Management Forum 2013 - Cambridge
Duration: 19 Sept 201320 Sept 2013

Conference

ConferenceEurOMA Service Operations Management Forum 2013
CityCambridge
Period19/09/1320/09/13
OtherEurOMA Service Operations Management Forum 2013 (19/09/2013-20/09/2013, Cambridge )

Keywords

  • business analytics

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