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Developing strategic information systems opportunities

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Amazon is the largest e-commerce platform founded in the year of 1994. Although it started as a book-selling company, it soon started selling other products. This study aims to determine the impact of strategic management information on Amazon and how Amazon uses their strategic management to improve customer experience. It can be seen that Amazon operates in a highly competitive market. Hence, strategic information can be helpful for the business to understand the needs of the customer and develop marketing strategies to help the company get a competitive edge. It can help to understand the interest of their stakeholders and their connection to the business for a long time.
Original languageEnglish
Title of host publicationAdvanced Manufacturing and Automation XIII
EditorsYi Wang, Tao Yu, Kesheng Wang
PublisherSpringer
Pages419-423
Number of pages5
ISBN (Print)9789819706648
DOIs
Publication statusPublished - 25 Feb 2024
EventAdvanced Manufacturing and Automation XIII (IWAMA 2023) - Shanghai
Duration: 15 Oct 202316 Oct 2023

Publication series

NameLecture Notes in Electrical Engineering
Volume1154 LNEE
ISSN (Print)1876-1100
ISSN (Electronic)1876-1119

Conference

ConferenceAdvanced Manufacturing and Automation XIII (IWAMA 2023)
CityShanghai
Period15/10/2316/10/23
OtherAdvanced Manufacturing and Automation XIII (IWAMA 2023) (15/10/2023-16/10/2023, Shanghai )

Keywords

  • Organisational improvement
  • Strategic information systems management
  • e-commerce
  • Information systems

ASJC Scopus subject areas

  • Industrial and Manufacturing Engineering

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