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Dive into the research topics where Khadija Rauf is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Research output
- 1 Article
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Understanding student perception and identification in cobranded UK HEIs based on consumer-company identification theory
Rauf, K. & Abbasi, M. W., 18 Jul 2024, In: Journal of Marketing for Higher Education.Research output: Contribution to journal › Article › peer-review
Thesis
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Student dual identification and advocacy for cobranded higher education: a study of UK academic partnerships
Rauf, K. (Author), Danbury, A. (Supervisor) & Akunna, V. (Second supervisor), Aug 2023Student thesis: Doctoral thesis
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