Personal profile
Biography
I became a part of the School of Applied Social Sciences at the University of Bedfordshire in January 2018, following my tenure as a Teaching Fellow in Sociology at Royal Holloway, University of London (RHUL) from 2014 to 2017. Prior to that, I was a Mildred Blaxter Postdoctoral Researcher at the Foundation for the Sociology of Health and Illness in 2013/2014 and a visiting lecturer in Sociology at RHUL. I completed my PhD in Health Sociology at Royal Holloway, University of London, in 2012. Before that, I earned both my MSc and BSc in Sociology in my home country, Portugal.
My professional trajectory and expertise have been centred in the field of Sociology of Health, Sociology of the Professions, and qualitative sociological research. My research interests primarily lie in the dynamics of professional work, regulation and the forces driving change particularly within low-status health professions. My doctoral research explored the dynamics among the medical profession, complementary and alternative medicine (CAM) practitioners, and the State within the Portuguese healthcare system. Subsequently, I expanded my research by conducting comparative research between Brazil and Portugal, focusing on the governance and regulation of CAM practices. More recently, my research interests have broadened to include an understanding of the social determinants of health and health inequalities, and the theoretical underpinnings of addictive behaviours, with a particular focus on prescription drugs and the medical use of cannabis.
I have been the Course Coordinator for the BSc (Honours) Integrated Health and Social Care at the Bedford campus since 2021/22. My teaching philosophy adopts an inclusive and interactive approach where I try to intertwine my teaching and research, believing that the two mutually enrich each other. I am genuinely passionate about the transformative power of education and how it shapes the lives of students.
I am recognised as a Fellow of the Higher Education Academy. Professionally, I am affiliated with the British Sociological Association, the International Sociological Association, the European Sociological Association, and the Portuguese Sociological Association. Additionally, I am a research member of the Institute of Applied Social Research (IASR) and the Institute for Health and Wellbeing Research (IHWR) at the University of Bedfordshire, and a member of the Institute for International Responsible Leadership (MIRL). In 2023, I was elected the Vice-President of the ISA RC15 Executive Board (Research Committee Sociology of Health) for four consecutive years.
Research interests
- Complementary and Alternative Medicine
- Health Professionals and Health Policy
- Professionalisation and Professionalism
- Professional Work, Regulation, and Change
- Consumption & Wellbeing
- Prescription Drugs
- Medicalisation
- Chronic Illness
- Addictive Behaviours
- Technology/Digital Health
- Arts-based Research Methods
Teaching Expertise
- Unit leader for Understanding the Human Services (past)
- Unit leader for Sociology of Health and Illness
- Unit leader for Introduction to Sociology of Health
- Addictions and Society
- Qualitative Research Methods
- Health Inequalities/Social Determinants of Health
- Sociological Theory
- Consumption, Well-Being, and Health
Education/Academic qualification
PhD, PhD Medical Sociology – Towards the Camisation of Health? The Countervailing Power of CAM in Relation to the Portuguese Mainstream Healthcare System, Royal Holloway University of London
Award Date: 1 Nov 2012
Other Postgraduate qualification (Inc. Professional), Postgraduate course in Science, Technology and Communication, Institute of Social Sciences, University of Lisbon
Award Date: 1 Jul 2005
Master, MSc Communication, Culture and Information Technology, Higher Institute of Business and Labour Sciences, Lisbon University Institute (ISCTE-IUL)
Award Date: 14 Sept 2004
Bachelor, BSc Sociology – Faculty of Economics, University of Coimbra, Portugal (1997)
1 Sept 1993 → 1 Jun 1997
Award Date: 1 Jun 1997
Keywords
- HM Sociology
- Health Sociology
- Sociology of Professions
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being
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SDG 4 Quality Education
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SDG 5 Gender Equality
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SDG 8 Decent Work and Economic Growth
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SDG 10 Reduced Inequalities
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SDG 16 Peace, Justice and Strong Institutions
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SDG 17 Partnerships for the Goals
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Collaborations and top research areas from the last five years
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The rise of the professionalising patient
Gabe, J. & Almeida, J., 26 Mar 2026, Health Professionals and Patient and Public Involvement in Healthcare. Hosoda, M., Saks, M. & Dent, M. (eds.). Policy Press, p. 79-96Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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Experiences and attitudes of women and maternity care professionals towards the use of traditional, complementary, and alternative medicines and therapies during and after pregnancy: a qualitative evidence synthesis
Almeida, J., Puthussery, S., Anyigor, C., Vite, B.-I. & Tseng, P.-C., 8 Jul 2025, 5th ISA Forum of Sociology Conference.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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The ambivalent professionalisation of volunteer community first responders in England
Patel, G. & Almeida, J., 9 Dec 2025, Research Handbook on the Sociology of the Professions. Adams, T. (ed.). Edward Elgar Publishing Ltd., p. 238-252Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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‘Biographical continuity’: a qualitative study of the role of complementary and alternative medicine in restoring the self after breast cancer diagnosis
Almeida, J., Sharma, K., Gabe, J., Simcock, R. & Anderson, J. L., 18 Sept 2025, In: European Journal of Integrative Medicine. 80, 102558.Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Downloads (Pure) -
Experiences of and attitudes towards the use of traditional, complementary, and alternative medicines and therapies during and after pregnancy: a qualitative evidence synthesis
Almeida, J., Puthussery, S., Anyigor, C., Vite, B.-I. & Tseng, P.-C., 29 Jul 2024, PROSPERO International prospective register of systematic reviewsResearch output: Other contribution › peer-review